Our 35th Annual Anniversary Sale is going on NOW through Sunday ! Stop in and check out SE Wisconsin's LARGEST Selection of Ice Fishing Equipment ! HUGE SAVINGS!!! 12 DAILY DOOR PRIZES! 3 GRAND PRIZES! Stop in to view list of Daily Door Prizes and register to WIN! Don't Ice Fish? Summer tackle orders for 2018 have arrived! Great Stocking Stuffers - Many NEW and "Hard to Find" Items - GIFT CARDS are available for those "hard to shop for" anglers
Click to see our 8 Page Flyer - https://www.dicksmithslivebait.com/sale/